Archives: Market Intelligences

In this week’s AFM Pilot Training Leadership Interview Series we speak with Larissa Fildes – CEO at Jetpubs, which empowers aviation operators to stay compliant, efficient, and training-ready by delivering fully customized manuals and training materials.

The conversation covers:

• Jetpubs’ Dual Focus and Growth: Larissa Fildes shared her 20-year journey from marketing to leading Jetpubs, a company that provides customized manuals and training materials for aviation operators. Jetpubs operates with a dual focus: a full-service tech pubs department powered by proprietary software, and a robust training materials division, supporting over 600 clients globally.
• Tech Innovation: iPad App & New Tools: Jetpubs recently launched version 4.2.0 of its iPad app, which now includes fillable forms for students and instructors—streamlining training processes and document handling. They also introduced a new version of their Cockpit Companion, an interactive training tool that improves procedural learning and reduces simulator hours.
• Industry Trends: Blending Old & New Tools: Larissa noted a resurgence in demand for traditional tools like cockpit posters and static trainers, as VR—while valuable—still poses challenges in cognitive overload and practical application. She emphasized the importance of layering training tools appropriately rather than overwhelming trainees with too much complexity at once.
• Current Challenges: Supply Chain, Remote Work, and Public Perception: Key industry challenges include maintaining training effectiveness in remote environments and managing public perception amid rapid information spread. Jetpubs responds by customizing materials for durability and usage context, recruiting talent nationwide, and continuously evaluating client outcomes over flashy tech trends (“tool seduction”).
• Vision for the Future and Role of AFM: While the future of pilot training is still emerging, Larissa believes we are at an inflection point. She expects more focus on teaching trainees how to learn in modern training environments. Jetpubs leverages AFM as both a “megaphone” for visibility and a “radar” for market intelligence, using it to stay informed and proactive in adapting to the industry’s evolving needs.

For more information:

• Larissa Fildes Linkedin
• Jetpubs Supplier Profile
• Jetpubs Website

You can find all of the AFM.aero Pilot Training Industry Interview Episodes here.

To stay up to date and get notified about all of the latest episodes from AFM you can follow us through the below platforms:

• Mailing List
• AFM LinkedIn Page