In his new role, Steven will lead SalamAir’s commercial division and establish new markets to support the fleet’s growth.  Passionate about innovation, he will prioritise a digital-first focus to ensure SalamAir leverages new technologies to remain agile.  His proven track record as CCO, coupled with hands-on experience building and transforming low-cost carriers, makes him an ideal fit to develop SalamAir’s commercial strategy.

Steven’s career has seen him undertake numerous senior management roles at leading low-cost airlines, including his most recent position as Chief Commercial Officer at BA Euroflyer. Additionally, he was the Chief Commercial Officer of Flynas, where he was responsible for the Commercial transformation of the airline, and Mango Aviation Partners, where he worked to establish LCCs such as V Air and HK Express. Steve began his career in Australia with Qantas.

“I’m thrilled to join SalamAir at such an exciting time in its journey,” said Steven Allen. “As a leading low-cost carrier in such a dynamic region, SalamAir is well-positioned to continue delivering value to its customers through low fares and increased flight options. I look forward to contributing to the company’s success as we expand and grow the airline to reflect the needs of the Oman market, and in line with Oman’s Vision 2040.”

Adrian Hamilton-Manns, CEO of SalamAir, said, “We are delighted to welcome Steven to the SalamAir team. His depth of experience with low-cost carriers, combined with his strategic vision, will be instrumental to our commercial success as we continue to grow and improve our airline to meet the growing demand.”

About SalamAir
SalamAir is Oman’s low-cost airline; SalamAir commenced operations in 2017 and focused on developing affordable air travel to Oman. Operating a fleet of 13 Airbus A320 family aircraft, SalamAir serves 6 Domestic destinations in Oman and 37 cities in 18 countries. SalamAir was voted as Oman’s Most Trusted Brand in 2022, 2023 and 2024.

Source: SalamAir
Photo Credit: SalamAir