In this week’s AFM Pilot Training Leadership Interview Series AFM’s Customer Success & Business Development Manager Agata Marszalek speaks with Brett Hart, Co-Founder and Chief Executive Officer at Four Forces – a flight school management software that streamlines operations & saves margins with integrated payments.
The conversation covers:
- Customer-Centric Development: Four Forces emphasizes strong relationships with its customers, continuously gathering feedback through interviews and collaboration. The software is built to address real pain points flight schools face, resulting in features that improve operational efficiency and save time for flight schools.
- Key Software Features: The software offers functionalities like scheduling, invoicing, training, maintenance management, and student retention tools, with an innovative feature called “Pulse.” Pulse aggregates key operational data, helping schools monitor their performance in real-time and enhance student engagement by preventing attrition.
- Cost-Saving and Efficiency Benefits: A partnership with Gravity Payments allows schools to reduce credit card processing fees, often cutting operational costs. The software also reduces administrative workload through automation, allowing flight schools to focus on teaching.
- Flight Training Industry Challenges: Brett highlighted the challenges flight schools face, including rising costs and a shrinking market of students. He stressed the importance of enhancing the student experience to maintain retention and competitiveness in an evolving industry.
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